PRIVACY STATEMENT
Effective Date: October 20, 2007
iCarsAndTrucks.com is an online
classified advertising service that serves as a conduit/broker
between a Seller and a Buyer of Autos. iCarsAndTrucks.com
is not involved in the actual sales transaction between Buyers
and Sellers; no sales or financial transactions are conducted
by the Site directly. It is not a "service provider" to
any Dealer or any other entity that provides "financial services" as
that term is defined under the federal Gramm-Leach-Bliley
Act of 1999.
The capitalized terms used in this
Privacy Policy are the same as defined in the Terms of Use Agreement.
Your privacy is very important to us. Because we gather certain
types of personally identifiable information ( "Personal Information")
from users of our website and for operational and business purposes,
we feel you should know how we collect, use, disclose, manage,
and store the Personal Information that you may voluntarily provide
us and the Personal Information that is collected passively through
the use of cookies or image tags on our website. This Privacy
Policy is a part of the Site's Terms of Use Agreement, which is
binding on all Site users. This Policy applies only to the Personal
Information collected by this Site and does not cover any such
information collected by the Site's Parent Company(s), affiliates,
Seller, or any other company, unless specifically stated.
iCarsAndTrucks.com respects the privacy of visitors to our
website. Please read this Privacy Statement carefully so that you
understand what information we collect through our website and what
we do with that information. This Privacy Statement applies only
to information collected online through the iCarsAndTrucks.com
website and does not describe the ways in which we may collect or
use information obtained offline or through any means other than
our website. If you have any questions about this Privacy Statement,
please contact Customer Service.
PROTECTING THE PRIVACY OF CHILDREN
Children should always get permission from
their parents before sending any information about themselves
(such as their names, email addresses, and phone numbers) over
the Internet, to us or to anyone else. Our website is not directed
at children under 13 and we won't knowingly allow anyone under
13 to provide us any personally identifying information; if you're
under 13, please don't provide any information about yourself
on this website.
THE INFORMATION WE COLLECT
The information we gather falls into two categories:
(1) information supplied by visitors to the site when they list
a car for sale, perform a search, enter a sweepstakes or other
promotional contest, or inquire about a vehicle listed for sale
or about another product or service offered through our website;
and (2) tracking information gathered as visitors navigate through
our website and review our email newsletters and other email messages.
Third-party providers featured on or linked to by our website,
such as vendors of products and services offered through our site,
may be gathering information, as well, through processes we don't
control.
SEARCHES AND LISTINGS
To make use of certain features on our site,
visitors need to provide limited information
about themselves and their interests so that we can tailor the information
we provide to their needs. For example, to help you find the car you want
close to home, we need to know what kind
of car you're looking for and your zip code. We ask you to provide this
information when you perform a search. We use this information to help
you find the car you're looking for. If you find a listing that interests
you and elect to send the seller an email
through our website, we'll share with the seller the contact information
you supply through our online "Email Seller" form. If you do not
wish to share your email address or other contact information
with a seller who advertises on our website, you should not use
our "Email Seller" contact form. Many of the dealership
listings that appear on our website include
toll-free telephone numbers that can be used to contact the dealership
that is selling the advertised vehicle. If you call a dealership
using one of these toll-free numbers, we may provide the dealership
with the date, time, and duration of your call, as well as the
number from which your call originated. If you wish to contact
a dealership that advertises on our website without disclosing
this information, please contact the dealership by email or by
dialing its local telephone number. When you list a car for sale,
we ask for information on the car and on how you can be contacted
by potential buyers.
SWEEPSTAKES AND OTHER PROMOTIONS
From time to time, we may offer sweepstakes
or other promotions on our website. If you enter a sweepstakes
or promotional contest, we'll ask you to provide information about
yourself (such as your name, address, and email address). Among
other things, we'll need this information to contact you if you
win, and we may also use this information for marketing purposes.
We may share this information with any co-sponsor of the contest
or sweepstakes; we'll identify the co-sponsor in the contest rules.
We may also share this information with shipping or fulfillment
companies or other third-party service providers that help administer
our promotions, such as by conducting drawings, and/or delivering
prizes to winners. If you don't want us to collect the information
requested in the contest or sweepstakes registration form or to
provide it to co-sponsors, please do not enter the contest or
sweepstakes.
ONLINE SURVEYS
From time to time, we survey our users to measure
their satisfaction with our site and other
sites and to help us learn more about our audience and how they interact
with our site. Third-party research firms often conduct these surveys on
our behalf. We use the survey results to help us improve the services
we offer to you. Except in the circumstances
described below in the "Other Disclosures" section of this policy,
we will not share, without your consent, any personally-identifying information
you submit in response to an iCarsAndTrucks.com
survey with any company other than the research firm conducting the survey.
We will, however, take the information you
provide and aggregate it on an anonymous basis with data collected from
other survey participants. We may use and disclose that pool of anonymous
information as we see fit, without identifying you personally.
You may also find on our site invitations to participate surveys
conducted by our advertisers, whose privacy practices we don't control.
These invitations will usually link to an online survey form that
is hosted either by the advertiser conducting the survey or by a
third-party research firm working on the advertiser's behalf. When
you access an advertiser's survey through our website, use and disclosure
of any information you submit will be governed by the advertiser's
privacy policy (or by the privacy policy of the advertiser's research
firm), which may differ from ours. If you can't find the applicable
privacy policy via a link either from the advertiser's survey invitation
or from the online survey form, you should contact the advertiser
directly for more information.
EMAIL ADDRESSES
If you provide us your email address, we may
email you about our website or our services, or to inquire about
your experience using our website or sites operated by others.
From time to time, we'll also send you emails that may include
automotive information, special promotions and other commercial
offers that we think may be of interest to you. Though we hope
you'll find these communications informative and useful, if you
don't, you can always unsubscribe by following the simple instructions
included in each email. And you can opt-out of receiving these
types of commercial offers at all by indicating, when you list
a car for sale or inquire about a car listed on our website, that
you'd prefer not to receive these communications.
COOKIES
To help us tailor our website to the needs
and interests of our visitors, we keep track of the pages visited
by our users by placing a cookie, a small entry in text file,
on your hard drive. The cookie contains an ID number that allows
us to track the pages you've visited. We aggregate this data with
data on the pages visited by other users to track overall visitor
traffic patterns. We use this information to improve our site
by making it more responsive to the needs of our users. We also
use cookies to make sure you don't see the same ad repeatedly
during a single visit to our site. Cookies don't reveal personally
identifying information; the only personal information a cookie
can contain is information you supply yourself. Cookies can't
read unrelated data off your hard drive. Our advertisers and third
parties that provide products and/or services through our site
may also assign their own cookies, a process we don't control.
The help function on most web browsers contains information on
how to set your browser to notify you before accepting a cookie
or to disable cookies entirely. However, if you don't accept cookies,
you won't be able to take advantage of various features on our
site that are available to other visitors.
WEB BEACONS
To help us (and in some cases our advertisers)
keep track of how many users are accessing
particular pages and listings within our website, and to track users respond
to ads we place on third-party websites, we may place a small file, called
a web beacon, on some of our pages and on
some of the listings we distribute. In combination with cookies, these
web beacons allow us (or our advertisers) to track the number of users
who view particular pages and listings to fine tune the advertising
messages delivered to users of this and other
websites. We may use the google urchin data collected using web beacons
and cookies to help us tailor the content of promotional messages, including
email messages, to the perceived interests
of our users. Advertising networks with which we are affiliated and third-party
advertising services that we use may also use web beacons on our site to
gather similar anonymous google urchin information, which is used to
fine tune advertising messages delivered
to our visitors and visitors to other websites. (See "Data Collected in Connection with
Ad Serving and Targeting," below, for more information regarding
the information.)
BROWSER LEVEL INFORMATION
Our web server automatically collects limited
information about your computer configuration when you visit our
site, including the type of browser software you use, the operating
system you're running, the resolution of your computer monitor,
the website that referred you, and your IP address. (Your IP address
is a numerical address that is used by computers connected to
the Internet to identify your computer so that data (such as the
web pages you want to view) can be transmitted to you. We also
use IP address information for systems administration and trouble
shooting purposes. Your IP address does not tell us who you are.)
We use this information to make our site as useful as we can for
as many users as possible.
USE AND DISCLOSURE OF INFORMATION
When we present information to our advertisers-to
help them understand our audience and confirm the value of advertising
on our website--it is usually in the form of aggregated statistics
on traffic to various pages within our site. We may collect, or
have a third party collect on our behalf, aggregated statistical
information about how visitors use and navigate around our site,
such as the number of users who visit various pages within the
site, what they click on, whether they scroll up or down on particular
pages, fill out forms, etc. This aggregated information does not
identify you personally. We use this information to improve our
site. We may also disclose this aggregated information to third
parties.
OTHER DISCLOSURES
We may occasionally release information about
our visitors when release is appropriate
to comply with law, to enforce our Visitor Agreement, or to protect the
rights, property or safety of visitors to our site, our customers, the
public or iCarsAndTrucks.com. As our business grows, we may buy
or sell various assets. In the unlikely event that iCarsAndTrucks.com,
one of its business units, or substantially
all of its assets is acquired by another company, information on our visitors
would be among the transferred assets. If you choose to unsubscribe
in response to an email message that we send
on behalf of an advertiser, we will share your email address and opt-out
instructions with the advertiser to ensure that your email privacy preferences
are honored. Similarly, if we ask a third-party company to send its
customers email offers on our behalf, we
will share with that company (or its agent) a list of email addresses collected
from website visitors who have opted out of our email program to ensure
that their privacy preferences are honored.
We may allow others to search some of our databases (our listings database,
for example) and to analyze the data they find there or aggregate it with
other data, either for their business purposes, or ours. Though some
of the information in our databases may be
personally identifying (such as the contact information included in a vehicle
listing), we'll only allow searches of the portions of our database that
contain information that is otherwise publicly
available on our website. When we use other companies to help us operate
our site or improve the services we offer to you, we may provide them with
information about our visitors that is necessary
for them to perform their services. We require that these companies commit
to use the information only to perform the services that we request.
SECURITY
Information we gather on our website is stored
within iCarsAndTrucks.com-controlled databases (or databases
hosted on our behalf) on servers maintained in protected environments.
We cannot guarantee the security of our servers or databases,
nor can we guarantee that information you supply won't be intercepted
while being transmitted to us over the Internet. And, of course,
any information you include in a vehicle listing is available
to anyone with Internet access.
CHANGES TO THIS PRIVACY STATEMENT
The web is an evolving medium. If we need to
change our privacy policy at some point in the future, we'll post
the changes to this Privacy Statement on this website and update
the reference to the effective date to reflect the date of the
amendment. By visiting iCarsAndTrucks.com, you agree that
your visit, and any dispute over privacy, is governed by this
Privacy Statement and our Visitor Agreement.